Offerwall special promotion calendar

Each month, ironSource organizes cross-network special promotions, so both publishers and advertiser partners can enjoy maximum impact. Most of the special promotions are scheduled around U.S. holidays, which bring increased traffic from school and work breaks.

2023 special promotions

January 20-22 – Mid-winter weekend

February 11-14 – Valentine’s Day

February 24-25 – Booster weekend

March 10-12 – Welcome Spring

March 17-19 – St. Patrick’s Day

March 31-April 3 – April Fools’ weekend

April 7 -10 – Easter weekend

May 12-14 – Mother’s day weekend

May 26-28 – Memorial Day weekend

June 9-11 – Summertime weekend

June 23-25 – Longest day of the year

July 1-4 – Independence Day weekend

July 14- 16 – Mid-summer weekend

August 4-6 – Summer booster

August 18-21 – Back to school promotion

September 1-4 – Labor Day weekend

September 21-24 – Start of Autumn weekend

October 6-9 – Columbus Day/Indigenous Peoples Day

October 27-31 – Halloween

November 10-12 – Mid-autumn weekend

November 24-28 – Black Friday and Cyber Monday

December 8-10 – Start of Winter special

December 22-25 – Christmas

December 29-January 1 – New Year sale

Learn how to set up a special promotion.